5 Reasons Why Your Small Business Profile Picture is Killing Your Brand — And How to Fix It!
Small Business Profile Picture Guide
Scrolling through social media sometimes feels like a commercial. Every other business account feels impersonal and like it’s just trying to sell me the next lose-all-of-your-fat-in-one-day pill.
I have nothing against businesses trying to stay afloat, but I do think a business deserves to be more than just a place to buy things. It should be a friend that helps you get what you need — like a replacement for your lost water bottle or a taste of your favorite burrito.
There’s always something slightly off about some businesses that just immediately impact your trust in them. One of those things is the first impression made (of the company, or of the content they’re posting) via the visuals used to communicate.
Related: One Word That Links Every Successful Brand
Your Small Business Profile Picture Matters
Your small business logo is an important aspect of your brand identity, but it’s not a one size fits all design for everything.
Using a generic, uninspired logo as your profile picture can make it difficult for your business to stand out and make a…
