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The Reason You’re Not Getting Followers on Social Media Isn’t Your Content Quality

6 Social Media Habits for Consistent Follower Growth

Erick Zajac
4 min readJan 25, 2023
Photo by Magnet.me on Unsplash

I quickly got tired of creating great content on social media but not seeing any growth in my followers. I’m sure I’m not alone.

It’s stressful to be posting daily and pressuring yourself and your peers to produce content on top of content. Despite all that stress and effort, my content always failed to stick.

Many people struggle with growing their social media following, despite putting in the effort to create high-quality content. The truth is, the reason you’re not getting followers may not be because of your content quality, but rather your social media habits.

What most people forget is that social media is about being social — not be competitive.

Over my years managing social media pages, I’ve discovered a few social media habits that can lead to consistent follower growth. These habits are beyond the content you create and can be applied throughout your marketing. I’m sharing them here so you can finally see the results you’ve been working for.

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Erick Zajac
Erick Zajac

Written by Erick Zajac

Social Media Marketer, Photographer, and Filmmaker

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